{"product_id":"communicator-toutes-les-cles-de-la-communication","title":"COMMUNICATOR, Toutes les clés de la communication","description":"\u003cdiv class=\"n6owBd awi2gc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAQQAA\" data-complete=\"true\" data-processed=\"true\"\u003eLa\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003e10e édition\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e(parue en juin 2025) a été largement actualisée pour répondre aux enjeux technologiques et sociétaux récents. Elle se concentre particulièrement sur :\u003cspan class=\"uJ19be notranslate\" data-sfc-root=\"c\" data-wiz-uids=\"CIjt8b_13,CIjt8b_14\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003e\u003cspan class=\"vKEkVd\" data-animation-atomic=\"\" data-wiz-attrbind=\"class=CIjt8b_12\/TKHnVd\" data-sae=\"\"\u003e\u003cspan aria-hidden=\"true\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-processed=\"true\" data-complete=\"true\"\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAUQAA\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eL'Intelligence Artificielle (IA)\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: Son intégration dans les métiers et son impact sur la création de contenus.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAUQAQ\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eLa RSE et la communication responsable\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: L'urgence de communiquer de manière éthique et durable.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAUQAg\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eLa communication d'influence\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: L'évolution des canaux et des relations avec les nouveaux leaders d'opinion.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAUQAw\" data-sae=\"\" data-complete=\"true\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eLe digital et la data\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: L'accélération de la numérisation des stratégies de marque.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LECTURA","offers":[{"title":"Default Title","offer_id":46188046614700,"sku":null,"price":1000.0,"currency_code":"XOF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/5644\/9708\/files\/Communicator.jpg?v=1777242579","url":"https:\/\/lectura.shop\/products\/communicator-toutes-les-cles-de-la-communication","provider":"LECTURA","version":"1.0","type":"link"}