{"product_id":"la-boite-a-outils-des-reseaux-sociaux","title":"LA BOÎTE A OUTILS DES RESEAUX SOCIAUX","description":"\u003cdiv class=\"n6owBd awi2gc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAAIDxAA\" data-complete=\"true\" data-processed=\"true\"\u003eLa version étendue (\u003cem class=\"eujQNb\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003eLa Méga Boîte à outils\u003c\/em\u003e) propose\u003cspan\u003e \u003c\/span\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003e100 outils clés en main\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003erépartis en grands dossiers stratégiques :\u003cspan class=\"uJ19be notranslate\" data-sfc-root=\"c\" data-wiz-uids=\"L7emZe_1g,L7emZe_1h\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003e\u003cspan class=\"vKEkVd\" data-animation-atomic=\"\" data-wiz-attrbind=\"class=L7emZe_1f\/TKHnVd\" data-sae=\"\"\u003e\u003cspan aria-hidden=\"true\"\u003e \u003c\/span\u003e\u003ca class=\"muU3oe\" rel=\"noopener\" aria-label=\"www.dunod.com (+ 1) – Afficher les liens associés\" data-ved=\"2ahUKEwin3feM17mUAxVdcKQEHRQoPDcQ0YISegYIAAgPEAE\" href=\"https:\/\/www.dunod.com\/entreprise-et-economie\/mega-boite-outils-reseaux-sociaux-100-outils-cles-en-main-5-videos-d\" target=\"_blank\"\u003e\u003c\/a\u003e\u003cbutton data-amic=\"true\" data-icl-uuid=\"9cb74b72-48d3-43dc-be4e-d8fba6512203\" aria-label=\"www.dunod.com (+ 1) – Afficher les liens associés\" class=\"rBl3me IWyTpf pjvauc\" data-wiz-attrbind=\"disabled=L7emZe_1f\/C5gNJc;aria-label=L7emZe_1f\/bOjMyf;class=L7emZe_1f\/UpSNec\" data-ved=\"2ahUKEwin3feM17mUAxVdcKQEHRQoPDcQye0OegYIAAgPEAI\" data-hveid=\"CAAIDxAC\" tabindex=\"0\"\u003e\u003c\/button\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cul class=\"KsbFXc U6u95\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" data-processed=\"true\"\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAAIEhAA\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eBâtir sa stratégie Social Media\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: Choisir les plateformes les plus adaptées à son public cible (Facebook, Instagram, LinkedIn, TikTok, X).\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAAIEhAB\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eCréation de contenu performant\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: Maîtriser l'art du\u003cspan\u003e \u003c\/span\u003e\u003cem class=\"eujQNb\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003esnacking content\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003e(contenus courts à consommer rapidement), le vlogging, et le storytelling.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAAIEhAC\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eCommunity Management au quotidien\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: Les missions clés, le calendrier éditorial et la gestion de la relation client numérique.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAAIEhAD\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003ePublicité et sponsorisation\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: Réussir le ciblage et le pilotage de ses campagnes payantes (notamment sur le gestionnaire publicitaire de Meta).\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"Z1qcYe\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-hveid=\"CAAIEhAE\" data-complete=\"true\" data-sae=\"\"\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\" aria-owns=\"action-menu-parent-container\"\u003e\u003cstrong class=\"Yjhzub\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eOutils tiers indispensables\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e: Prendre en main des logiciels comme\u003cspan\u003e \u003c\/span\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-sfc-root=\"c\" data-sfc-cb=\"\" data-complete=\"true\"\u003eHootsuite\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eou Buffer pour programmer, centraliser et analyser ses statistiques\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LECTURA","offers":[{"title":"Default Title","offer_id":46251523145900,"sku":null,"price":1000.0,"currency_code":"XOF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0742\/5644\/9708\/files\/laboiteaoutildesreseausociaux.jpg?v=1778793037","url":"https:\/\/lectura.shop\/products\/la-boite-a-outils-des-reseaux-sociaux","provider":"LECTURA","version":"1.0","type":"link"}